Off-market seller leads · NJ multifamily

Know who is ready to sell, before the sign goes up.

Each week, Trove ranks the apartment-building owners in your market most likely to transact, then does the hard part: the real person behind the LLC, and a number that answers.

Live in Essex County, NJ · Bergen & Passaic in build-out · 15+ unit apartment buildings

One number here was perfect. A buyer I had heard the name of for years but never spoke to. We had a great conversation.

SVP, NJ multifamily brokerage · first month using Trove

The #1 lead’s number connected on the first dial, and opened a sixteen-building portfolio conversation.

Sell-side digest · Essex County
How it works

Public records in. Warm conversations out.

Brokers do not need more data. They need to know who to call this week, and a number that is not dead. Trove is built backwards from that phone call.

1

Every building, every signal

We track each 15+ unit apartment building in the county through public records: tenure, deeds, mortgages and estimated loan maturity, portfolio patterns, distress markers.

2

Ranked by likelihood to sell

A transparent score, not a black box. Long holds, out-of-state owners, loans coming due, recent sales by the same owner. You see exactly why each lead scored.

3

The person behind the LLC

The part everyone else skips. County mortgage records name the principal who signed, and we verify contact details across independent sources before they reach your list.

From a live digest

What a Trove lead looks like

#1

17 W Sample Ave

Teaneck, NJ · 41 units
44
SOLID
Owner (entity)
SAMPLE PROPERTY LLC · LLC · mails from Monsey, NY
Portfolio signal: likely 1 of 16 buildings under one owner (shared mailing address). One relationship could open the whole portfolio.
Verified owner contact: Firstname Lastname · (845) 555-0123 · owner@sample.com
Mortgage
Community Bank · $3.2M · 2010 · est. maturity ~2025
Why this scored  ·  +35 15-yr hold  ·  +30 loan maturing (~12 mo)  ·  +20 out-of-state  ·  +15 absentee  ·  +10 small portfolio

Redacted for privacy. Live digests arrive unredacted, 25 leads, every Monday morning.

Two sides of every deal

Sellers on one list. Active buyers on the other.

Weekly · Sell-side

Seller Lead Digest

The 25 owners in your market most likely to transact, re-scored every week as new records land.

  • Long tenure, out-of-state and absentee owners
  • Loans approaching estimated maturity
  • Pre-foreclosure and distress markers
  • Portfolio clusters: one call, many buildings
Weekly · Buy-side

Active Buyers Report

The operators who bought 2+ apartment buildings in your market in the last 3 years, and are still buying.

  • Buying streaks vs. one-off portfolio trades
  • The entities, the principal, the verified number
  • Where they are concentrating, block by block
  • The people to bring your next listing to
Founding brokers

One brokerage per county. First come, first served.

Trove is opening county by county, and each county’s list goes to a single brokerage. Your market, your leads, no one else on the call sheet.

County exclusivity

Your county’s digest goes to you alone, locked for the founding term.

Founding rate

Early brokers lock a permanently discounted rate before public pricing.

Shape the product

Founding feedback drives the roadmap: new signals, new counties, new formats.

Claim your county

Essex live · Bergen & Passaic next · one brokerage per county

Get started

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Tell us the market you cover and we'll send a sample plus this week's leads. No cost to look.